Samsung’s latest Unpacked event concluded with a surprising reveal: the Galaxy S25 Edge, a remarkably thin smartphone that challenges the rumored slimness of Apple’s upcoming iPhone 17 Air. While the event officially ended and credits rolled, a voiceover by actor Paul Bettany announced an unexpected addition, showcasing the S25 Edge’s assembly through a captivating video displayed on the venue’s massive screens. The video highlighted the phone’s svelte profile by emphasizing the satisfying click of components snapping into place, culminating in the seamless joining of the front and back panels.
The Galaxy S25 Edge immediately distinguishes itself with its dual rear camera setup, contrasting with the single-lens camera anticipated on the iPhone 17 Air. This unexpected reveal not only confirms the S25 Edge’s existence but also solidifies Samsung’s commitment to innovation in the competitive smartphone market. While Apple’s plans for a slimmer iPhone remain speculative, Samsung has presented a tangible device, albeit one kept tantalizingly out of reach at the Unpacked event.
Attendees could visually feast on the S25 Edge, displayed in multiple units but kept securely behind barriers, preventing any hands-on interaction. The showcased models revealed a flat, slab-like design with rounded corners, mirroring the aesthetic recently introduced with the Galaxy S25 Ultra. However, a prominent feature, perhaps exacerbated by the phone’s thinness, was the noticeable protrusion of the rear cameras. The showcased units sported a silver finish, hinting at this color’s inclusion in the final product lineup, although such a classic option is hardly a surprise in the premium smartphone segment.
The device’s nomenclature, specifically the “S25” designation, strongly suggests a 2024 release, aligning with Samsung’s typical product launch cycle. Teasing a device years in advance is highly unusual, and it’s logical to assume the S25 Edge will precede the anticipated S26 series, likely slated for the following year. This timeframe is also consistent with Samsung’s previous teaser strategy, exemplified by the Galaxy Ring, which was previewed at the January 2024 Unpacked event and became available for purchase by August of the same year.
While details about the S25 Edge remain limited, the Unpacked event provided a glimpse into Samsung’s vision for the future of smartphone design. The emphasis on thinness, coupled with the dual-camera system, suggests a device that prioritizes both aesthetics and photographic capabilities. The silver finish, though not groundbreaking, reinforces the phone’s premium appeal. The strategic reveal, following the main product announcements, further underscores Samsung’s desire to create buzz and anticipation for its upcoming offerings.
The S25 Edge represents Samsung’s foray into the ultra-thin smartphone arena, a segment that is likely to gain traction as technology continues to miniaturize components. By showcasing this device, Samsung not only challenges Apple’s rumored plans but also establishes its position as a leader in pushing the boundaries of smartphone design. The phone’s eventual specifications, features, and pricing will undoubtedly be the subject of much speculation and anticipation in the months leading up to its anticipated launch. The S25 Edge’s unveiling marks the beginning of a new chapter in the ongoing competition for the slimmest and most stylish smartphone, a battle that promises to captivate tech enthusiasts and consumers alike.