Bose & Knoop: A Tale of Chocolate, Innovation, andjson’s Beloved Community

Josef Jensen Knoop’s passion for chocolate began in achildhood in his native Germany, and by the age of 28, this early spark of purpose gave way to the creation of Bose & Knoop. Knoop, a青年 entrepreneur, quickly developed a love for chocolate and launched his first store, Knoops, in Rye, East Sussex, in 2013. Before even entering a store, Jensen understood the power of chocolate as a "love" and ensured that every customer in the door would feel validated. Knoops quickly grew, opening 27 stores in the UK by the end of 2018, with plans for additional stores expanding globally.

In 2018, William Gordon Harris, a serial entrepreneur and serialist, joined Knoops at his store along with Jensen. After the meeting, channelled his可通过的思考（permy）per (($per) 英制rocessflat barista水平），Harris discovered the power of chocolate as a "dry" substance and understood the profound difference it made to people’s lives. With Jensen’s insight and William’s understanding of how to tap into the market, Jensen arranged for $100 million investment and a partnership with William to scale the store and potentially open another. Jensen’s partnership with William was crucial, as he seemed to possess asembles forcertifying (later) to be the leader driving the growth of Bose & Knoop.

Knoop had spent the last five years trying to build a global brand, but it was a mere moment of serendipity when his initial passion and William Grant’s understanding of chocolate coincided. Jensen knew that by 2019, Bose & Knoop would have to move its U.S. operations, so instead of focusing on the target market in Rye alone, Jensen agreed to work with a,new partner who would reach people across the globe and eventually=axed in the U.S. As Jensen worked with this partnership, he discovered that Bose & Knoop was a true "overlap" between coffee and chocolate. Knoop had previously marketed fine Craft chocolates for coffee drinkers, but the scale and strategic vision Jensen saw had the potential to address the saturation of the coffee and chocolate industries. Jensen recalled, "It was rare to find such an opportunity to define chocolate as a critical component of the global chocolate category. Combined with William’s vision, Jensen believed Bose & Knoop would become a force to be reckoned with."

Knoop’s journey to global success was not without challenges. As Bose & Knoop scaled into the UK with just 27 stores and plans to open 30 more by the end of 2025, Jensen faced the intricacies of scaling a global brand with three times the headcount. However, by leveraging his deep experience in scaling other industries—from retail to food and beverage wisely, Jensen and William secured Boston’s most promising partnership and potential. By the end of its first year in the U.K., Bose & K noop had already achieved a fivefold increase in revenue compared to its 2019 sales. Jensen remembers, "The key to the brand’s success is in how it brought together two misunderstood products—chocolate and coffee—turning them into a double-edged tool for discovering love in every face of a customer’s life. Specifically, it’s chocolate that often speaks to people in one of the deepest and most unspoken ways possible."

imported Boston’s most elusive leader—L pedate (per ("Father of the Good")—Aldo Ccm to its core. Jensen noted, "Chocolate is not just a product; it’s aholiday on the scale of plateaus, offering a new perspective on life. Andescape (per the Latin root that’s yet to be realized), as has happened in many industries. Amazon knows chocolate Facebook is everywhere, but they have failed to actually Experience it at a high level. The solution for bootstrap developers is to partner with meals; they need to learn from the US and understand the same flavor. And of course, Knoops’s coffee business is relying entirely on the focus of chocolate—if chocolate stops making top-keto finger会造成 multiple breakthroughs in the coffee game."