In 2023, Instagram influencer Addison Rae’s rise to fame as a social media magnet was a defining moment for the streaming industry, but her journey was far from over. As TikTok took off a decade later, it began to morph into a creative platform for others. However, while social media has rapidly become a revenue了大量的 tool, it has also never yielded consistent, long-term success. Only recently did she begin to see success in other arenas, particularly music.
Ray Rae, a 30-something professional singer, began her recording career in 2024, and her first hit single, “Diet Pepsi,” has been a turning point. Billboard rankings are a testament to her innovative spirit and uniqueness. Specifically, “Diet Pepsi” has made significant strides on the Pop Airplay chart, rising from No. 66 to No. 10. This milestone is notable because it places Ray Rae on the top 10 for the first time, a recognition that other close-ups may struggle to replicate. Her chart success has skyrocketed, making her one of the most sought-after musical talents this decade.
Rae’s rise to fame as a sole-cross-genre artist has been a defining moment in her career. Initially, she was a Permian, building a following on TikTok while her talent grew through independent music. However, in 2024, she jumped into the music scene with a simple break from social media, allowing her to capitalize on her talent. “Diet Pepsi” became a viral hit, landing on Billboard’s Top 10 list for the first time, marking a historic achievement.
In addition to “Diet Pepsi,” Ray Rae has already earned several earns beyond hit singles. Earlier in the year, her single “Skycyan” reached #2 onUnsigned charts and climbed to No. 42 in the Adultpop airplay chart. Rolling Stone previously titled her songs as “The maken,” her music has been gaining recognition within the vital rock/alternative genre. This earnsNoise label, Rolling Stone, named it one of their top 51 charts lists for 2024, further cementing her status as a rising talent.
So far, Ray Rae’s performance on Billboard rankings and chart success are just the beginning of her journey. With her “Diet Pepsi” on the Pop Airplay chart, she has already achieved something that defines her. Beyond “Diet Pepsi,” her music has already earned her a spot on Billboard’s Hot 100 charts, and others, such as “Success Loaf,” are already on the list. This year, “Diet Pepsi” is also making its comeback on the Hot 100, further elevating her status as a global phenomenon.
As resolutions roll into 2024, Ray Rae is journeying towards lasting success. With “Diet Pepsi” proving her worth on multiple platforms, she is setting an example for others to follow in their own journeys as untapped talent.
