How bored do you have to be to actually want a rishta aunty to accompany you during your next ride with Careem? If you are lonely, or even genuinely looking for your soulmate, the new Careem Rishta Service may just be the answer to all of that.
I’m pretty surprised at what Careem is trying to do here. Practically, it’s never been done before and may just be a marketing stunt, but still seems like a bold idea. The Careem rishta service is available for a limited time only and can be availed from the 19th of July, 2017 till the 20th between 12 PM to 10 PM.
The announcement was made by Careem through email and social media channels just hours before the service was set to launch. It’s only going to be available for 48 hours, so if you’re really interested in the Careem rishta service, better get booking right now.
Here is their announcement on Facebook:
Here is the Careem Rishta Service being advertised through email:
The Careem slogan for this is pretty clever as well:
“Bas kar forever alone ka naara, Ab status ‘taken’ hoga tumhara!”
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How to Book the Careem Rishta Service:
It’s pretty simple. If you’re a regular user of Careem for your ride around town, it shouldn’t take more than a couple of seconds to do.
Just open up your Careem app and choose the Rishta Aunty car type. Careem has advised those people who can’t see the ‘Rishta Aunty’ tab on the top where you usually select which type of ride you want, to re-login to your app.
Book a ride for later between the announced timing and dates of the Careem rishta service. These dates and times are between 12 PM to 10 PM from 19-20th of July.
Tap on Chalo! And you should be good to go. Enjoy riding with your Rishta aunty, exclusive of Careem.
Will the Careem Rishta Service Actually Get You a Rishta?
Well, the service has taken off as of now. There isn’t any telling how popular its getting or if you actually will get a realistic rishta. Let’s see what happens after Careem takes down the Careem rishta service after the 20th of July deadline at 10 PM.
For now, no car-sharing service has launched this sort of promotion previously. If it turns out to be a success, you never know if Uber or others will want a hand in it as well. We’re guessing that having a couple of pictures of yourself on hand or ready to share in your smartphone are a good idea for letting the aunty find some potential partners for you.
I’m certain that a 20-minute ride won’t finalize the love of your life, but it should be a start and maybe this Careem rishta service could be what you’ve always needed.
This Careem rishta service is valid only for Lahore, Karachi and Islamabad.
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Did you get a chance to use the Careem rishta service and ride with the rishta aunty? How did it go and any luck with love? Let us know in the comments section below or on the Official TechBizWeb.com Facebook page!